Business Care TV Show Aims to Strengthen India's MSMEs and Shape Future Entrepreneurs, Says Founder Pooja Sharma
Pooja Sharma’s Business Care TV Show, launched in 2025 on Aaj Tak, has emerged as a transformative platform for India's MSMEs and startups. This professional news report details how the show facilitates brand building, turnover growth, and global expansion across sectors like real estate and healthcare, while expanding its reach to the USA, Canada, and the UAE under Pooja Movie Creations.
Reflecting on the inception of the concept, Pooja Sharma revealed that the platform was the result of nearly two years of meticulous planning and development, born from a realization that India’s business community requires more than just advice; it demands visibility and a robust platform for growth. As an entrepreneur herself, Sharma brings a relatable and emotional depth to the show, claiming an intimate understanding of the mindset and obstacles faced by business owners regarding investment, recognition, and turnover. The platform distinguishes itself by not merely offering promotion but by building trust and a powerful brand identity. Sharma emphasizes that the show moves beyond showing dreams to turning aspirations into reality, asserting that business owners no longer need to depend on luck when they have access to a value-driven, fact-based ecosystem.
The show's format is engineered for maximum impact, with each episode requiring 15 to 25 days of careful crafting to ensure depth and quality. It features real business insights and an interactive segment where viewers engage with business questions to win brand-sponsored gifts, making the content both educational and engaging. Co-founder Ankur Bansal highlighted the platform's expanding global footprint, noting that while it launched in Hindi, it is now broadcast in English and other languages to reach audiences in the United States, Canada, Bahrain, Oman, the United Arab Emirates, and Russia. This international expansion is supported by a 24x7 call center that manages daily inquiries from a global viewer base, proving the platform's efficacy as a comprehensive business ecosystem.
Beyond television screens, Business Care serves as a guiding force for diverse sectors including real estate, healthcare, agriculture, and education, while providing a launchpad for companies planning IPOs or global expansion. The management has officially clarified that all rights to the Business Care TV Show are exclusively owned by Pooja Movie Creations and are strictly protected under copyright laws. By integrating branding, dealer-distributor network development, and professional support, the show has evolved into a national mission filled with energy and learning. As Co-founder Ankur Bansal noted, the primary goal remains to provide entrepreneurs with the right strategy and exposure to accelerate their growth, firmly establishing Business Care TV Show as a pivotal institution in India’s economic progress.

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